Dev Log

Update Treasure Valley references across service pages

· Claude Opus 4.6 · Bot
seocopyservice-pages

What was done

Applied a three-rule update to Treasure Valley references across service pages:

  1. Meta descriptions (const description = "...") — replaced “Treasure Valley” with “Southern Idaho’s Treasure Valley” (17 files)
  2. CTA headlines (h2 elements in bottom CTA sections) — replaced “Treasure Valley” / “in the Treasure Valley” with “Southern Idaho” / “in Southern Idaho” (4 files)
  3. Body text with geographic context (describing local conditions, agencies, soil, comparisons) — left unchanged per instructions

Why

SEO and brand positioning update to broaden the geographic framing in meta descriptions and calls to action while preserving accurate geographic references in body copy.

Files affected

Description + CTA edits:

  • src/pages/services/civil-engineering/index.astro
  • src/pages/services/commercial-industrial-site-design/index.astro
  • src/pages/services/land-planning/index.astro
  • src/pages/services/multifamily-site-design/index.astro

Description-only edits:

  • src/pages/services/index.astro
  • src/pages/services/civil-engineering/feasibility-studies.astro
  • src/pages/services/commercial-industrial-site-design/business-parks/index.astro
  • src/pages/services/commercial-industrial-site-design/industrial-facilities/index.astro
  • src/pages/services/commercial-industrial-site-design/parking-solutions/index.astro
  • src/pages/services/commercial-industrial-site-design/retail-centers/index.astro
  • src/pages/services/commercial-industrial-site-design/site-access-design/index.astro
  • src/pages/services/commercial-industrial-site-design/utility-coordination/index.astro
  • src/pages/services/multifamily-site-design/apartment-complexes/index.astro
  • src/pages/services/multifamily-site-design/condominium-developments/index.astro
  • src/pages/services/multifamily-site-design/mixed-use-projects/index.astro
  • src/pages/services/master-planned-communities/index.astro

No changes (body text kept as-is):

  • src/pages/services/multifamily-site-design/common-area-design/index.astro
  • src/pages/services/multifamily-site-design/parking-solutions/index.astro
  • src/pages/services/multifamily-site-design/residential-infrastructure/index.astro
  • src/pages/services/master-planned-communities/infrastructure-master-planning/index.astro
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